You better be using video content in 2023!
Video is an incredibly effective form of content for marketers to utilize in 2023. Not only do videos make up a considerable portion of internet traffic, but they also have the power to increase conversions and drive engagement. Here are some compelling statistics on the performance of video content in marketing:
Video content makes up more than 80% of all internet traffic.
Including a video on a landing page can increase conversions by 80%.
Video in an email leads to a 200-300% increase in click-through rate.
92% of mobile video consumers share videos with others.
85% of businesses now use video as a marketing tool.
46% of users take some sort of action after viewing a video ad.
Magnified Creative is a full-service video production company that helps businesses create engaging and effective video content. We handle every aspect of the process and work closely with our clients to craft a strategy that aligns with their brand and goals. Contact us to learn more and schedule a consultation.